I am not sure about you, but I believe that many people
‘Judge a book by its cover’
I know I sure do. Lets take sales pages for example. If they are super spammy, or have poor spelling, or even look completely boring. I wonder if the product has the same traits.
Your sales page, or your blog, or your squeeze pages are the first point of contact for our customers.
We need to leave a great first impression.
Here are my simple thoughts on video.